Make it stop!

Advertising, Brand Recognition, Internet

Have you ever tried to do something on your phone and been stumped, stopped or otherwise thwarted by an ad?

It’s maddeningly frustrating to try to click the little X. I’m convinced 90% of them don’t close the ad but register as a click through. They tell me that my dexterity is flawed. How can my pocket computer be working so hard against me?

This article provides a very detailed look into the frustrating mobile and desktop pop up ad. This expands on an earlier discussion about online advertising

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